|By: Nokulunga Msibi||13-07-2017|
Liquor giant Moët Hennessy has announced their acquisition craft distillery Woodinville Whiskey Company for an undisclosed amount. The purchase of Woodinville Whiskey signals the expansion of the European luxury liquor company into the competitive American rye and bourbon market.
Woodinville was founded by 2 life-long friends Orlin Sorenson and Brett Carlile in 2010 in Seattle, producing bourbon and rye whiskies that have been aged for atleast 5 years. Sorenson and Carlile will continue to oversee distillery operations.
Proud of their accomplishment, Sorenson said “As we considered the many strategic opportunities before us, it was clear that being part of the Moët Hennessy portfolio and distribution network will allow us to reach our goals much more quickly. Brett and I are thrilled to continue leading the business and to be part of the accelerated growth we expect to achieve as part of Moët Hennessy, and its parent LVMH, the world’s leading luxury goods company.”
Moët Hennessy also owns single malt brands Glenmorangie and Ardbeg.
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